Wednesday, 18 February 2015

How to Make Your Ecommerce Site Happen

Sometimes you might have noticed that when you go for online shopping then the website you are visiting is not good enough for you to shop. You click on the link and open the Ecommerce site but you still don’t get what you want or it’s too tricky to navigate and things like that. So what are the basic reasons behind online customers not liking your site or what steps you can really take to build a solid yet reliable Ecommerce site? Here in this article we have tried to answer the aforesaid question with valid points and features that such a site should have. Take a look and find out for yourself.

Make navigation simple
Any complicated navigation is a strict no-no as not everyone is tech savvy person and people will just abandon your site and will do their shopping somewhere else. Make sure it’s user friendly, easy to navigate and understandable so that you can get the maximum number of hits. Instead of using high-end technology with complex procedure, stick to bare minimum so that load time is also faster and site is also easy navigable.

Add high-quality images
As you may be aware that in online shopping, it’s not possible to touch and feel the product so images are the only method of making the right impact. If you add low quality images then customers will not be able to view it properly and hence they cannot make up their mind whether to buy the product or not.

Use Breadcrumbs method
This method is highly useful for online shopping site as in this method customers really know where they stand in the shopping process and how much more steps are really required completing it. If the customers don’t know that how much time (and steps) it will take them to complete the shopping then it’s highly likely that they may abandon the shopping in the middle and you tend to loose the revenue.

Add nice product details
This is one of the most important points while you make the overall selling strategy at your online shopping site. Whatever products you are selling make sure that you add full and complete description so that user can make his/her mind whether to buy the product or not.

Secure and safe
As with any online shopping site, it’s mandatory to share the details (such as credit card, address, phone number, etc.) so make sure you maintain complete privacy and do not misuse the information. You can also make your site certified by relevant vendors that provide privacy and security certifications to gain the customers confidence.

So here we are done with our tips on how to make you online shopping site user friendly, do let us know in comments how you like this article.

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